An unapologetic question-asker, mold-breaker, and lover of trees (with an appreciation for well-built spreadsheets).
Sierra first joined the KPS3 crew in 2017 as a digital project manager before finding her true passion in the realm of marketing data and analysis as a search and digital media specialist. When she’s not chasing singletrack on her mountain bike or exploring the west with her partner and pup, you can find Sierra tethered by headphones to her computer, ensuring clients’ digital marketing efforts are continually optimized, scrutinized, and performing at their best.
Sierra grew up in Placerville, California, before moving to Reno for college where she earned her B.S. in Finance and her M.B.A. from the University of Nevada, Reno. Sierra started her first marketing business at the age of 19 and successfully oversaw its operations for five years while she was earning her degrees. With an impressive client roster and a wide array of self-taught marketing skills to her name, Sierra found even more opportunities to expand her marketing knowledge at KPS3 (and we’re quite glad she did). After a hiatus to travel and gain new work experience with a purpose-driven marketing agency and multi-million dollar marketing budgets, Sierra made her way home to KPS3 in 2021.
A DataStudio guru with a keen understanding of marketing optimization, Sierra gets excited about the color yellow, being amongst trees, and talking sustainability. An adventurer at heart, Sierra thrives when exploring the natural world by bike, dirtbike, or through the lens of a camera. She takes her coffee black and her beers as IPAs—but will drink any type of wine you set in front of her (and we can’t blame her for that).
An unapologetic question-asker and mold-breaker, Sierra is most excited about helping her clients reach new levels of success by challenging the status quo and, in her words, “accepting nothing as written in stone.”