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Being Involved in the Community is About More Than Just Giving

The foundation of KPS3 is built on three simple principles: Be Bold, Be Excellent, and Never Be Finished. As a company, we work to exemplify these values in everything that we do, and as members of the community, we work even harder to ensure we’re giving back boldly, with excellence, and in ways that truly matter. Our work is never finished when it comes to bettering the community around us—it’s what drives us! Committed to Leveling Up Our Community...

Year 30 – A Recap of The Past Twelve Months

Pausing to Smile Over the last twelve months, we’ve passed quite a few milestones as a company. First, we celebrated thirty years of being in business last June. Three decades of growth. 30 years of adapting. It’s been an incredible journey. This year we also hired our 50th employee making us an official mid-sized business. That was only a few months ago, and we’re already close to reaching 60 people. It’s exciting to see the ongoing growth, as well...

Your greatest ally. And worst enemy.

Fear and its omnipresent role during the formation, growth and success of KPS3 cannot be understated. Its fingers touched every higher risk decision, missed opportunity, and created a desire to over-control everything humanly possible. And sometimes inhumanly possible. I have always been in tune with fear. All my life. It’s been a motivator, accelerator, hard driver and protector. I never would have created KPS3 if I hadn’t been afraid of stagnating in the business I had been working (even...

Welcome Students – Kicking off the College Externship Program

Introduction Education isn’t just about academics, but the experiences we have in between. I always believed the reason for college is to land an internship. And that internship would lead to a person’s first job. That’s how my career started anyway. As I worked towards my degree, I met an adjunct professor, Stan Byers. He worked at the time as the creative director at Rose/Glenn (and later started his own agency), and he helped me land my first internship....

Julia and Jenna join the ranks of KPS3 ownership

Julia Jones, director of SEO & digital media, and Jenna Hubert, creative director, are the newest agency shareholders. Both Jones and Hubert have been with KPS3 for more than 10 years and have played an active role in growing the team from 10 employees to more than 55 in the last decade. “Julia and Jenna are crazy talented individuals who have contributed greatly to the success of KPS3,” said Rob Gaedtke, president and CEO. “We are committed to a...

5 Million Love Stories & Counting

“You didn’t give us what we asked for, you gave us what we wanted.” – The Clark County Clerk’s Office Las Vegas is the most famous city in Clark County (and arguably, the state). In 2022, it will issue its 5 millionth marriage license. Not only is this iconic, but it speaks to the sheer magic that this city has to offer. Celebrities looking for private ceremonies, couples looking for Elvis to preside, and world travelers making the most...

Stop managing. Start leading.

I’ve learned that managing people doesn’t just mean… well, managing people. In fact, the best managers I have seen don’t really “manage” anything. Now, some may argue semantics here, but I think there is a sound argument in ditching the word manage altogether. Guide, support, challenge, lead… all of these words hold more relevance in a modern workplace than manage does. You’re in control of somebody’s future, their salary, their growth. That can’t be managed, that can only be...

Episode #2: Business Lessons from a Relic, a Straw, and a Stain

When you’re first starting out in the PR and advertising business, two things seem to happen. The first thing is that you feel a little desperate when evaluating prospective clients and sometimes have to consider some who aren’t really going to EVER be ideal clients for you (or anyone, for that matter). The second thing is that you get some really crazy prospects who seem to seek you out because you are fresh meat. All of these happened while...

Everything you need to know about social media in 2022: Part Two

Here at KPS3, we try not to take life too seriously. Sure –our clients, the work we produce for them, the joy we feel when we help a client realize one of their biggest goals — that’s serious business. But in life? We like to keep it honest. We actually have a Slack channel called “show and tell” where team members have the opportunity to have a little moment, highlighting wins, losses, learnings and whatever else we think can...

Everything you need to know about social media in 2022: Part One

Instagram and TikTok The world of social media tends to ebb and flow— similarly to Reno’s weather—with blistering heat in December and flurries in July. It’s almost impossible to keep up with the constant software updates, algorithm changes, and trends; however, it’s a crucial part of staying relevant as a business.   If you haven’t already adopted social media into your business marketing plan there are a plethora of reasons why you should definitely be considering it. Businesses lean on...