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Episode #1: Starting an agency with a student ID and $1500

Sitting alone in a one-room office at 275 Hill Street in Reno, I’d wondered if I had done the right thing. It was June 1991 and I had just left my job as director of marketing at Saint Mary’s Health System to start Stephanie Kruse and Associates (SKA). I had also just (finally) gotten my MBA from the University of Nevada, and in fact had been able to use my student ID to get a discount on my company’s...

KPS3 Hires Felicia Coppola as Account Director

KPS3, a full-service marketing and digital communications firm, has hired  seasoned marketing professional, Felicia Coppola, as account director. With more than 10 years of account management experience, Coppola thrives on expanding existing client relationships. Her adaptable nature and international experience gained from working in demanding and mission-critical situations gives her a unique perspective that helps her meet and exceed client expectations and ensures the overall success of her work. Coppola started her career at McCann/IPG group in Taiwan, where...

KPS3 Adds Two Coordinators to Its Growing Team

KPS3, a full-service marketing and digital communications firm, has hired Annie Wagner as a PR & social media coordinator and David Loosley as an account coordinator.  Wagner first began studying public relations at the University of Nevada, Reno where she played multiple roles in the Public Relations Student Society of America (PRSSA). Over the course of two years, she was both the vice president of membership and an account executive for the Bateman Competition Team for PRSSA. She later...

KPS3 Adds Matt McDowell as Production Artist

KPS3, a full-service marketing and digital communications firm, has hired Matt McDowell as production artist. McDowell began his creative profession by first studying art at the University of Nevada, Reno, and has since stretched his creative muscle throughout the community in more ways than one. From running a DJ company with his wife to owning his own sign and mural company and being the store artist at both Whole Foods Market and Trader Joe’s, McDowell’s love of art and...

The Boilerplates Take On Vegas – 5 Takeaways From a Public Relations Conference

In late September, two members of KPS3’s public relations team, also known to us as The Boilerplates, attended the PRSA Western District Conference in Las Vegas intended for communications professionals on the Best Coast. The three-day event featured guest speakers, a dine around, and most important, in-person networking – something that was emphasized as a thing of nostalgia several times throughout the event. Suffice to say, we’re here to say that not everything that happens in Vegas, stays in...

KPS3 Hires Ashley Campagna as Account Coordinator

KPS3, a full-service marketing and digital communications firm, has hired  Ashley Campagna as account coordinator. Campagna will be working closely with the KPS3 team to serve and support clients by managing projects and building and supporting strategies to ensure goals are met seamlessly. Campagna worked at the Nevada Small Business Development Center on the social media team where she developed creative weekly content and strategic campaigns for Made In Nevada’s social platforms. She earned her Bachelor of Science in...

KPS3 Hires Connor Goicoechea as Art Director

KPS3, a full-service marketing and digital communications firm, has hired  Connor Goicoechea as Art Director. Goicoechea worked at an agency for a diverse array of clients such as craft breweries, trendy up-and-coming districts, luxury mountain resorts and hidden-gem travel destinations. He then ran his own freelance business, catering to businesses with a shared eye for quality and a commitment to standing out. Originally a self-taught designer, Goicoechea honed his craft at the University of Nevada, Reno, where he earned...

KPS3 Adds Two Search and Digital Media Specialists to Roster

KPS3, a full-service marketing and digital communications firm, has hired Billy Ruecker and Jessie Sublette as Search & Digital Media Specialists. Ruecker hails from fintech, where he helped a local startup grow an invoicing app, as well as led the charge in the development of a social media app as a project manager. He also worked at Ruby Seven Studios, taking on the efforts to increase user acquisition of 11 different games. A graduate of the University of Nevada,...

KPS3 Hires Tom Kohler as Production Artist

KPS3, a full-service marketing and digital communications firm, has hired Tom Kohler as production artist. Having worked as a graphic designer full-time since 2005 and a freelance graphic designer since 2000, Kohler brings his love of print, typography, design and balance to every project. A graduate of the Art Institute of Seattle, Kohler spent most of his time in the gaming industry working for companies that produced board and card games. After a stint at the Sisters of St....

KPS3 Adds Two Coordinators to Growing Team

KPS3, a full-service marketing and digital communications firm, has hired Anna-Leigh Firth as account coordinator and Logan Schauer as social media + PR coordinator. A data nerd with a knack for bringing brands to life, Firth is inherently driven to figure out the “why.” She loves collaborating with others to create things that resonate with people far and wide. She will assist in the day-to-day management of client accounts while motivating internal teams to do their best work on...