We like debates, data, human psychology and the unexplored. Read, share and disagree at will.

KPS3 hires Tim Bain as director of search and digital media

KPS3 is excited to announce it has hired Tim Bain as a director of search and digital media. His responsibilities include managing, executing and analyzing SEO, SEM and digital media strategies for digital clients across a variety of industries. “Tim’s business-oriented mindset, extensive knowledge of web analytics and his SEO skills make him an asset to KPS3’s search and digital media team,” said Bob Whitefield, KPS3 VP of growth marketing. “Tim has invaluable experience managing his own company’s SEO—he...

The 2010s: The decade of social media

Reflecting on 10 years of social media. In 2010, Tik Tok by Ke$ha spent nine weeks at the top of the Billboard Hot 100. Angry Birds was among the most downloaded apps of the year, and “double rainbow” took the internet by storm. Apple released the iPhone 4, but Siri had not yet been created. Nearly a decade later, Old Town Road by Lil Nas X and Billy Ray Cyrus dominated the Billboard chart for 19 weeks, breaking records....

Dispelling Udder Nonsense with the Nevada Dairymen

In October, the Public Relations Society of America (PRSA) Sierra Nevada Chapter honored us at the annual 2019 Silver Spikes award ceremony for our work with various clients. You can read more about our Silver Spikes haul here, but today we’re mooooving other awards off the shelf to talk about one client in particular: The Nevada Dairymen. Our “Udder Nonsense” campaign, which ran throughout June in honor of National Dairy Month, took home a Silver Spike in the category...

KPS3 hires Brandon Barringer as designer and web developer

KPS3, is proud to announce it has hired Brandon Barringer as a designer and web developer. His responsibilities include creating and executing a variety of projects with the design team, including custom websites, ads, collateral, digital and email campaigns. “Brandon has a reputation for translating a clients’ vision into a reality,” said Kevin Jones, COO of KPS3. “His knowledge in both design and web development is an asset to our agency. We’re thrilled to have him aboard.” Barringer brings...

KPS3 hires Brittany Silva as account director

KPS3 is excited to announce it has hired Brittany Silva as account director. Silva’s responsibilities include providing strategic marketing direction to support the growth and success of her clients, day-to-day project management, and ensuring KPS3 deliverables meet the highest quality standards. “We’re thrilled to welcome Brittany to our team. Her experience with strategically guiding both digital and traditional marketing projects makes her a valuable addition,” said Mike McDowell, VP of Client Strategy for KPS3. “I’m confident that she’ll help...

Lizbeth Alvarez earns Certificate in Principles of Public Relations

Lizbeth Alvarez, public relations coordinator at KPS3, has successfully completed the Examination for the Certificate in Principles of Public Relations (CPPR). Alvarez is the seventh student from the University of Nevada, Reno to earn the CPPR.   The CPPR is administered by the Universal Accreditation Board (UAB), which also administers the Examination for Accreditation in Public Relations (APR). According to the Public Relations Society of America (PRSA), the CPPR is an entry-level certificate designed to demonstrate a fundamental level...

KPS3 receives 6 awards, Best of Show at PRSA Sierra Nevada Silver Spikes

KPS3, a full-service marketing and digital communications firm, was recognized by the Public Relations Society of America (PRSA) Sierra Nevada Chapter with multiple honors at the 2019 Silver Spikes Awards. The Silver Spikes are awarded to the best in public relations tactics, programs and professionals in the community. KPS3 submitted entries in five categories and received six award designations. KPS3 received four Silver Spikes, the organization’s top honor, one Bronze Spike and a Best of Show for earning a...

How to take advantage of Google Ad Grants as a small nonprofit

Let’s talk about something nonprofits know very well: Grants! More specifically, let’s talk about something a lot of nonprofits don’t know about, or maybe don’t know how to manage: Google Ad Grants.  Google Ad Grants are a grant offered by Google through their Google for Nonprofits program (If you’re not already familiar, get familiar here) which gives $10,000 real, actual dollars to nonprofits in Google Ads spend. It may sound too good to be true but I assure you,...

KPS3 hires Joe Hopper as director of SEO and digital media

KPS3 is excited to announce it has hired Joe Hopper as a director of SEO and digital media. His responsibilities include managing, executing, and analyzing SEO, SEM, and digital media strategies. “Joe has an extensive knowledge of web analytics and search skills which make him an asset to our growing search and digital team,” said Bob Whitefield, KPS3 VP of growth marketing. “He has an impressive digital marketing background and we’re happy that he’ll be working with us to...

KPS3 hires Ryan Sullivan as account coordinator

KPS3 is happy to announce it has hired Ryan Sullivan as an account coordinator. His responsibilities include strategizing with the marketing team and developing and implementing campaigns for a wide range of clients and projects. “Ryan has an extensive pool of knowledge in digital marketing that is ideal for our team and client needs,” said Andy Walden, KPS3 VP of client strategy. “His tech-savviness, expertise with the latest tech platforms and business-growth knowledge make him a great addition to...