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The Dreadwake

When you think of World of Warcraft (WoW), you may imagine ransacking dungeons for loot and slaying dragons. At KPS3, we think of those things too, but we also think of how Blizzard Entertainment (aka Blizzard, or affectionately “Blizz”), World of Warcraft’s creators, have maintained a wildly successful subscription-based service for more than 14 years. I am currently subscribed to WoW. I’m not even playing right now, so why, much to my wife’s chagrin, do I still pay that...

KPS3 hires Andy Walden as VP of Client Strategy

KPS3 is excited to welcome Andy Walden to our full-service marketing and digital communications firm as vice president of client strategy. Walden joins Ayse Caglar as the second of two vice presidents of client strategy at KPS3. Walden brings more than 12 years of comprehensive communications and marketing experience to the agency. He will collaborate and engage with the agency’s clients to lead client services and strategy for traditional, social, digital and technological solutions. Walden will also work internally...

Get to know Ayse Caglar

Q&A with our vice president of client strategy Ayse Caglar joined KPS3 in September as our new vice president of client strategy. Ayse joins KPS3 from Sierra Nevada Corporation and Renown Health. Ayse works hard for our team and clients, and plays hard for her family and friends. So, let’s get to know our newest team member! How do you pronounce your first name? I get asked this all the time and it’s nothing like how it is spelled...

KPS3 hires Kyle Brice as account director

KPS3 Marketing is excited to welcome Kyle Brice to our full-service marketing and digital communications firm as account director. Kyle’s responsibilities include ensuring positive KPS3 client relationships by building measurable, insight-driven, digital-first solutions disseminated across social media and other channels. “We’re excited to welcome Kyle to the KPS3 team,” said KPS3 CEO, Rob Gaedtke. “Kyle embodies the skills and background needed to drive our clients’ brand personalities through the digital space.” Prior to joining KPS3, Brice was the head...

Hey Janet, what does an AE do?

I’ve been asked, what is it that we do exactly as account executives at KPS3? In short, we make all of our clients dreams a reality. If this gif doesn’t look familiar to you, you probably haven’t yet seen the hit show on NBC, The Good Place. Meet the woman in purple, Janet. She has all of the answers and makes the impossible possible. That’s mostly because Janet isn’t human. She’s a robot. If there is a fictional character that...

Ira Gostin wins marketing award

Our Vice President of Marketing and Client Engagement, Ira M. Gostin, MBA, APR, was recently named 2018 Most Influential Marketing Executive for Nevada by Acquisition International Magazine (AI). The recognition is for Gostin’s work as the founder and president of 120 West Strategic Communications, a public relations and investor relations firm that was acquired in August 2018 by KPS3. Acquisition International Magazine is a monthly magazine based in the United Kingdom. It serves a global audience that seeks to...

Why do we love pets on the internet?

If you’re a chronic internet scroller like me, odds are you see videos or photos of pets each day. Pets are all over the internet, many even have their own social networking accounts and have successfully achieved celebrity status. The internet’s most famous dog, Boo, has met celebs like Seth Rogan and Anderson Cooper and has a whopping 16M likes on Facebook. Grumpy Cat, the internet’s most famous feline, starred in her own movie. In 2017, BarkBox conducted a...

Getting my APR raised my B-A-R

It goes without saying that I get bored easily. I’m a “whirling dervish” if you will. My schedule is always packed with a jammed calendar of client meetings, media activities, a million assignments and social events, and most have told me that they cannot keep up with me. Yet, I was at a point in my career where I wanted another challenge. Getting an MBA was not in my future – it’s just something I felt wasn’t in my...

KPS3 hires Ayse Caglar as VP of client strategy

KPS3 Marketing, a full-service marketing and digital communications firm, has hired Ayse Caglar as vice president of client strategy. Caglar brings over 10 years of successful integrated marketing and communications experience to the agency. She will collaborate and engage with KPS3 clients across the county to lead client services and strategy for traditional, digital, social and technological solutions. She will also work internally to help the KPS3 team expand their skills in strategic and creative thinking. “Strategy is at...

Chrisie Yabu earns Accreditation in Public Relations

Chrisie Yabu, Senior Director of National PR at KPS3 Marketing has successfully completed the Examination for Accreditation in Public Relations. The announcement was made by the Universal Accreditation Board, a consortium of nine professional communication organizations that directs the competency certification program. The Accreditation program aims to improve the practice of public relations by assessing the competence in 60 areas of knowledge, skills and abilities associated with the profession. The Examination is designed for public relations professionals with at least...