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The Graveyard – Episode 2: Maddie’s Pet Project

Before beginning this latest installment of Creative Graveyard, where we resurrect and reminisce about past work, I must first call attention to a wonderful nonprofit whose work spans across our great state: Maddie’s Pet Project. They just started a new three-year campaign to revolutionize the status and well-being of dogs and cats across Nevada by supporting animal shelters, engaging and empowering animal lovers, and expanding access to veterinary care, especially in rural areas. They recently held a massive, statewide...

KPS3 Hires Sarah Polito as Senior Account Director

KPS3 Marketing, a full-service marketing and digital communications firm, has hired Sarah Polito as senior account director. Her responsibilities include supporting, managing and creating strategic marketing and communications plans and executing integrated projects that drive results and value for current and future clients. Before joining KPS3, Polito was the marketing director at a local startup, where she had responsibility for creating content for its social media channels and developing its brand through target-audience identification and key messaging creation. Prior...

The Building Blocks of a High-Performing and Sustainable Culture

Establishing a “not-afraid-to-fail” organizational culture seems trendy within the start-up community, but does it apply to an established business? And if it does, what are the components that encourage people to feel like they can take a chance? My first job, at the age of 12, was a local paper route which I operated for two years. I learned the virtue of tenacity — you’d be surprised at how many people tried to avoid paying their $10 per month...

Lunch. Ideas. Innovation.

What do you do when you need help with a project? Maybe you need a fresh set of eyes on your client’s campaign? Or ideas for a new brand name? At KPS3, we are lucky to have a team of talented and diverse marketeers on hand and ready to help whenever someone needs a little inspiration. And we know that to fuel that inspiration, nothing is better than a delicious lunch to go with it. At KPS3 we call...

KPS3 Hires Megan Duggan as Account Director

KPS3 Marketing, a full-service marketing and digital communications firm, has hired Megan Duggan as account director. Her responsibilities include the oversight and day-to-day management of accounts and providing integrated marketing communication support for the ongoing growth and success of current and future clients. Prior to joining KPS3, Duggan was the marketing and communications director at Sierra Nevada Journeys, a local 501(c)(3) nonprofit, and led the team during a period of incredible growth. Prior to that, Duggan was a digital...

KPS3 Acquires Building in Downtown Reno

KPS3 Marketing, a full-service marketing and digital communications firm, has acquired a three-story office building located at 500 Ryland Street. The purchase demonstrates KPS3’s investment in the vibrant business growth and development happening in downtown Reno. The building consists of 15,657 square feet of office space. KPS3 plans to remodel the top and bottom floors with an open-office environment, the perfect setup for a team rooted in collaboration. Tenants will continue to occupy the second floor of the building....

The NCJFCJ and KPS3 Receive Honors in PR Daily’s National Nonprofit Awards

(Reno, Nev.) – The National Council of Juvenile and Family Court Judges (NCJFCJ) and KPS3 Marketing received honorable mention for their public relations work in domestic child sex trafficking (DCST) in the coveted media relations campaign category in Ragan’s 2017 PR Daily Nonprofit PR Awards. After reviewing more than 90 submissions, the judges deemed winners in nine campaign/partnership, six creative PR asset and two grand prize categories. Domestic child sex trafficking is a topic that has received increased attention...

Team Collaboration with Dice, Dragons and Dungeons

Every office has its own peculiar quirks. It might be an activity like four o’clock Friday drinks, after work rock climbing, yoga sessions in the bullpen, a yearly backpacking trip, or a crock pot cooking competition. As you may have guessed, KPS3 has a bunch of these idiosyncratic activities. And, ultimately they are great for helping our team bond. Most evidence and research confirms that having a team with a sense of cohesion and open communication is a good...

KPS3 Adds Kevin Jones as Partner

KPS3 Marketing, a full-service marketing and digital communications firm, announced the addition of Kevin Jones as a partner. Jones’ role will have a continued focus on creative and digital solutions for KPS3’s local, regional and national clients. Jones spent the last four years directing creative and technology at KPS3, working with clients and overseeing the team on creative and digital work produced by the agency. Jones started at KPS3 as a digital designer, left to co-found a technology start-up,...

From Entrepreneur to Agency

I was an entrepreneur for five years, successfully building up a business I thought was going to be the career I held for the rest of my life. Now, I happily work in an agency — but why? Entrepreneurship was my first real job and I never really worked in “Corporate America” before starting my own business, but my fellow entrepreneurs assured me I was not missing out on much. From the sound of it, working for someone else...