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September 1, 2022

Two CDs Living in a Streaming World: Our Two New Creative Directors

written by

Chrisie Yabu

Director of Public Relations

KPS3, a full-service marketing and digital communications firm, has hired veteran creative talent Christine Harcinske as creative director and has promoted Teva Hopper to creative director. Each brings more than 15 years of design and creative experience to the KPS3 team.

Harcinske is an adept creative professional. Her passion is storytelling and bringing a brand to life in a manner that all walks of life can connect with. She has been a prominent member of the Reno creative community since 2006. Her experience includes working as associate creative director, digital design at Noble Studios and senior web designer for Twelve Horses. Harcinske’s body of work has allowed her to earn numerous awards during her career.

Harcinske earned an associate degree from Truckee Meadows Community College and studied at the Academy of Art University in San Francisco. In her role, she will set project direction for designers and copywriters while mentoring and growing KPS3 team members. She enjoys listening to and learning from people and can clearly relate strategy and creative direction to clients from project kickoff to launch.

Hopper was hired as art director at KPS3 in 2022 and brings strategic and versatile design experience to her projects. She began freelancing in 2007, later taking a position as an in-house designer at a manufacturing company before heading over to Noble Studios. Partnering with a variety of companies and organizations has given her the opportunity to earn more than 30 awards during her career.

Hopper earned a Bachelor of Fine Arts from the University of Idaho, and later studied design at the Academy of Art University. She practices thoughtful design and can successfully marry strategy and artistry into brand development and user experience. As creative director, she will continue leading by example while using her creative compass to help guide clients to fulfilling and strategically sound projects.

“KPS3 is lucky to have Christine as a part of the team and I look forward to seeing how she’ll continue to push our creative work forward,” said Kevin Jones, COO. “We are also thrilled that Teva will be stepping into this new role as well. Her creativity and leadership has been nonstop since joining the team and I can’t think of a better role for her to continue to excel in.”

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