We bring insights to life.

Radically Responsible

Radical in our ideas and opinions, responsible in our approach and thought. For brands and ideas to take hold in today’s marketing landscape, you need both crazy and grounded. Meticulous and speedy. You need to be prepared to pivot when the opportunity arises to make the largest impact you can.

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Case Study

The Nevada Secretary of State

The Nevada Secretary of State and KPS3 partnered together to launch a statewide campaign within a manner of weeks to raise awareness of Nevada’s first mail-in election. At the time, a lot was going on in the world, to say the least. With the pandemic causing many adjustments to daily life, it was important we delivered a campaign that connected to people in a light-hearted way that would break through the political noise. So, we asked Nevadans to “Mail It In” this year. And even though the polls were still open for early voting and on election day, 98% of all votes cast came via mail-in ballots, which led to one of the highest-participated primary votes in Nevada’s history.

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Case Study

Santa Maria Valley

There’s a place along the Central Coast that feels different than all the others. One that pairs simple with complex and unfiltered with flawless. Santa Maria Valley. It’s not fabricated. It’s wholesome, inviting and uninfluenced by the neighboring facade. That's the heart of the Santa Maria Valley, and what we focused on telling with the new brand, marketing campaign and digital assets.

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Education Case Study

University of Nevada, Reno School of Medicine

We believe strongly in the importance of research when it comes to branding. So when we began to work with the University of Nevada, Reno School of Medicine to help define its brand, understanding the competition, hearing from the School’s community, and testing the creative were key.

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Education Case Study

Solano Community College

Solano Community College tapped KPS3 to build its brand from the ground up. With dwindling student enrollment numbers, SCC needed a partner who could re-energize its campus from the inside out. Starting with research, we developed an exciting new brand and a comprehensive strategic marketing plan to launch them forward.

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Healthcare Case Study

Nevada Health Link

We partnered with the Silver State Health Insurance Exchange to help them navigate the uncharted waters of the Affordable Care Act. Together, we built a brand from scratch, communicated a complex idea to a skeptical audience and drove tens of thousands to sign up for health insurance. The results to date are the proof of sound research, focused creative and unconventional - yet impactful - tactics.

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Case Study

Hero

Rebrand a company, convert its software to SAAS and launch a mobile app? We’re game. Over the course of two years, KPS3 helped turn PlascoTrac into Hero -- a consumer-friendly, fun and robust company, ready to help schools tackle the problems they face in behavior and visitor management.

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Case Study

Dermody Properties

Business-to-business marketing isn’t always sexy, but it sure is a fun challenge (well, for us at least). For the past 20 years, we have handled all elements of branding, advertising, web and public relations for Dermody Properties, a national industrial developer headquartered in Nevada.

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Education Case Study

University of Nevada, Reno

We teamed up with the internal team at UNR for their new website design. We took everything we knew about standard higher-education websites and created a new playbook -- one that focused on the University’s core objective: attracting new students. We debated every idea, every photo, every line of code to produce a website that is truly best-in-class, on desktop, tablet and phone.

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Our Thoughts

Episode #2: Business Lessons from a Relic, a Straw, and a Stain

When you’re first starting out in the PR and advertising business, two things seem to happen. The first thing is that you feel a little desperate when evaluating prospective clients and sometimes have to consider some who aren’t really going to EVER be ideal clients for you (or anyone, for that matter). The second thing is that you get some really crazy prospects who seem to seek you out because you are fresh meat. All of these happened while...

Everything you need to know about social media in 2022: Part Two

Here at KPS3, we try not to take life too seriously. Sure –our clients, the work we produce for them, the joy we feel when we help a client realize one of their biggest goals — that’s serious business. But in life? We like to keep it honest. We actually have a Slack channel called “show and tell” where team members have the opportunity to have a little moment, highlighting wins, losses, learnings and whatever else we think can...

Everything you need to know about social media in 2022: Part One

Instagram and TikTok The world of social media tends to ebb and flow— similarly to Reno’s weather—with blistering heat in December and flurries in July. It’s almost impossible to keep up with the constant software updates, algorithm changes, and trends; however, it’s a crucial part of staying relevant as a business.   If you haven’t already adopted social media into your business marketing plan there are a plethora of reasons why you should definitely be considering it. Businesses lean on...