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April 19, 2021

The 2021 Reno ADDY Awards

written by

Andy Walden

VP of Marketing

This past year, every organization—no matter where you worked or what you did—adapted to take on challenges it had never faced before. We grew stronger and had to become more flexible. We, as a marketing community, all adjusted to a new landscape and new demands, which produced some incredible work across northern Nevada.

The 2021 Reno ADDY Awards recognizes the work that stood out in the community. The award show was held virtually (aka, in the comfort of our own homes, slippers, and homemade cocktails in hand). KPS3 was honored to have a few of our clients recognized at the event.

The Nevada Secretary of State

In order to protect the health and safety of Nevadans and slow the spread of COVID-19, the Nevada Secretary of State partnered with 17 counties and moved to conduct a mail-in vote for June’s primary election. The goal of the "Mail It In, Nevada" campaign was to increase awareness of the mail-in election and educate Nevadans on how to cast their vote by mail. (Goodbye to waiting in long lines on your lunch break!)

Reno ADDY Recognition

  • BEST OF SHOW | Internet Commercial Campaign | Mail It In, Nevada
  • GOLD | Internet Commercial Campaign | Mail It In, Nevada
  • GOLD | Film, Video, & Sound - Television | Steve // Mail It In, Nevada
  • GOLD | Cross Platform – Integrated Brand Identity Campaign | Mail It In, Nevada

District Recognition

  • SILVER | Internet Commercial Campaign | Mail It In, Nevada
  • SILVER | Film, Video, & Sound - Television | Steve // Mail It In, Nevada
  • SILVER | Cross Platform – Integrated Brand Identity Campaign | Mail It In, Nevada

Nevada WIC

Nevada WIC (Nevada Women, Infants, and Children) helps Nevada families become—and stay—strong, healthy, happy, and independent. They provide Nevadan women, infants, and children with both health and nutritional education, breastfeeding support services, supplemental nutritious foods, and referrals to health and social services.

Zego

Zego drives engagement and efficiency across residential real estate communities with its SaaS platform. From payments and utilities to communications and smart devices, Zego delivers portfolio-wide efficiency, higher net operating income, and more engaged residents.

Magnusson Institute

Magnusson Institute is a nonprofit organization whose mission is to inform and empower people to defend their privacy and protect their information. The goal is to start moving the proverbial needle back into control of the consumer.

  • SILVER | Integrated Brand Identity Campaign

Thank you, AAF Reno, for putting on this annual event.

Cheers to our clients who were recognized at this year's ADDYs.

And kudos to all the great work and the positive impacts we've seen this year across our northern Nevada marketing community!

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