BillyRuecker
Somewhere nearby, you hear the revving of a Miata. It’s followed by the sound of grinding coffee beans and a guitar riff. Before you know it, Billy Ruecker stands before you.
He has been in the industry long enough to chart the rise and fall of paid media campaigns like constellations. Before anything else, Billy is a worldbuilder. Whether crafting D&D one-shots with his friends or SEO user plans that ground stakeholders, he’s naturally adept at spinning stories.
This instinct for narrative, paired with a curious spirit and a sharp eye for data, is what makes Billy a force in growth marketing. Since joining KPS3 in 2021, he has steadily risen in rank, becoming a senior search & media specialist in 2024 and an associate growth marketing manager in 2025.
Perhaps it’s because Billy’s style is part tactician, part teacher. He lives by an old mantra from his Scout Master—“Learn one, do one, teach one”—and it shows in everything from client presentations to the way he explains complex systems in a way that’s easy for just about anyone to understand.
Here are some of the quests he’s led to success:
- Planned and pitched full-scale media plans that earned client approval on the first pass
- Created SEO roadmaps that got internal teams aligned and moving with confidence
- Harnessed the power of ChatGPT’s API to turn a tedious spreadsheet task into a 30-minute one, saving hours of the team’s time each week
Billy believes the best work comes from collaboration. Want to know how he handles keyword research? He’ll make time to explain it. Have an idea to streamline workflows? He wants to hear it. Need guitar parts or music recs? Slide into his DMs!
Working alongside brilliant, diverse teammates is his favorite part of the job. And when the party wins, you can count on him to be first in line for a high five.
