Her responsibilities include supporting the strategic communications discipline by crafting engaging ways to tell KPS3 clients’ stories and spreading awareness of new events, programs, and information through Northern Nevada and beyond.
“At KPS3, we believe in nothing but the best quality for our clients, and that starts with good storytelling,” said Ayse Caglar, KPS3 VP of client strategy. “By adding Afton to the agency, we not only expand our storytelling talent, but add a wealth of non-profit and public relations management to our dynamic team.”
Neufeld joins KPS3 from Community Health Alliance (CHA), a local community health center non-profit. As the marketing and public relations manager, she was responsible for generating and tracking more than $100,000 of earned media for the organization each year on top of heading up team development, strategic planning, and managing various local and regional campaigns.
Neufeld’s impressive efforts and growth in the public relations field landed her the “Outstanding New Practitioner” title at the Public Relations Society of America Sierra Nevada 2018 Silver Spike awards.
Afton earned her BA in strategic communications and psychology from the University of Nevada in 2014 and is currently attending graduate school to obtain her master’s in social work.
Welcome to the team, Afton!
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