kps3
The title of this blog post is a question that could have people asking if it is an oxymoron, or wondering if there is such a thing. Can someone influence their industry, community, coworkers, etc., by being "quiet?" I would argue, no.
I am not saying that an individual needs to be outgoing and social in order to be a influencer. I am saying that in order for someone to become influential, they need to communicate and communicate well...
We've proudly launched another website - this time for Ramp Power, Corp. Ram Power is an international renewable energy company focused on "acquiring, exploring, developing and operating geothermal power projects to address the growing demand for green energy in the United States and around the world." They're a great company and deserved an excellent website to help communicate with...
In the days since we announced our acquisition of Fuze, a national digital marketing firm, a lot of people have asked me “Why did you do that?” and “What does this mean for KPS3?”
This move was part of KPS3’s strategic vision to continue to bring a truly integrated marketing agency option to our region. ...
If you haven't noticed by now, we’ve overhauled our entire website. 2011 was a great year for us at KPS3 and what better way to end it than with a project to showcase all we accomplished during the year? We were also very excited to start 2012 fresh and clean. We wanted to take the process we use with clients on a...
One-hit wonder. One-track mind. One-issue candidate. None of these have a very positive connotation, do they?
It’s true as well in how you should approach your marketing communications. It’s not the best strategy to use only one “channel” to reach your target audience (channel meaning the method, means or location by which you put your message out, such as a specific type of media or pathway). Channels can include a variety of avenues...
Casey Strachan, head of creative services for KPS3, has been selected by A2N2 as their Ad Person of the Year. Kudos from everyone at KPS3 to Casey! The Ad Person of the Year is selected based upon the honoree's contributions to the advertising profession and also for his or her contributions to the betterment of the community. Casey was singled out for...
