creative
If you haven't noticed by now, we’ve overhauled our entire website. 2011 was a great year for us at KPS3 and what better way to end it than with a project to showcase all we accomplished during the year? We were also very excited to start 2012 fresh and clean. We wanted to take the process we use with clients on a...
Nothing gives insight into a creative profession like a reality television show. Everybody knows that. Fashion designers, chefs, interior designers, artists and now even sci-fi costume creators all have their own reality shows on various cable networks. So what about graphic designers? Well, that reality show lives at the AIGA Pivot conference. It's called "Command X." It comes complete with a celebrity host, a theme song and a panel of...
At KPS3 at any given moment, we are probably developing strategic "tag lines" as part of a client's branding process. Tag lines may be simple phrases (ideally) but writing good ones can be uber difficult to do. Tag lines need to be strategic (reinforce the unique brand position of an organization or product), memorable, concise and relevant.
A tagline is NOT the brand, but it is meant to immediately...
Last week Hamburg’s already culturally rich community became even more so with an artistic “thank you” from Soap & Glory, a British beauty company that had expanded into the German market.
The article that found on CNN.com caught my eye because of the photo — a larger-than-life woman who appears to be bathing in Inner Aster Lake as a...
... and a mobile site... and an email platform... and an embeddable widget... and more.
We are happy to announce that the City of Sparks new website is now live and viewable to the world. This website received a full court press from the KPS3 team and followed our four step approach to web development:
Now I won't bore you with all of the details...
KPS3 launched a full campaign for the Nevada State Health Department helping them get the word out about the recently passed Nutrition Labeling Law from the FDA requiring Chain Restaurants and Vending Companies to provide nutrition information for all regular menu items. Take a look at the TV spot or...
Earlier this week, I made a presentation to ProNet Reno, a non-profit group that prepares unemployed individuals to re-enter the job force. With unemployment rates in our area as high as they are, re-entering the job force can be a challenge. Many of the members of ProNet Reno are long-time professionals (with the average age being approximately 55 years old).
My challenge to the...
Here at KPS3 we encourage any opportunity to support both local and national non-profit organizations. When working with some of our non-profit clients, a common goal and challenge is to increase the funding to and publicity of their respective cause through both traditional and new media tactics, including online videos. Earlier this week I came across a service where non-profits can post online videos and...
CSS3 is finally starting to gain some widespread attention. Galleries are popping up everywhere showing off sites that take advantage of CSS3 and experiment with its possibilities. But, at what point does it become practical to use on every site?
We can see by the following chart that CSS3 is gaining traction and supported by a large percentage of browsers -- all except...
Yesterday, Nielsen released some new data that shows that the average Internet user spends about 22% of time online on social network and...
- 1 of 4
- ››
