Thots by Mike McDowell
Have you ever found yourself staring at the blank canvas of a blog or an e-mail wondering what to write about? Your palms sweat. Your breath quickens. Your eyes dart between the screen and the clock as your deadline screams toward you. Well, fret no more, I'm giving you a list of 20 ideas to help you create content:
1. Top 5 or Top 10 List
Write a “Top 5” or “Top 10” list. For example, “Top 5 Best...
Earlier this week, I made a presentation to ProNet Reno, a non-profit group that prepares unemployed individuals to re-enter the job force. With unemployment rates in our area as high as they are, re-entering the job force can be a challenge. Many of the members of ProNet Reno are long-time professionals (with the average age being approximately 55 years old).
My challenge to the...
The Social Media Guru. The Social Media Wizard. The Social Media Expert.
Despite some of the absurd naming, these positions are in demand among the most successful companies. According to a study by Social Media Influence, 59 of the top Fortune 100 companies have at least one employee dedicated to social media...
As a loyal Dallas Cowboys fan, this has been a truly difficult season to endure, with the team starting a pitiful 1-7, its worst start since 1989. The Cowboys organization has had a lot on its mind - deciding the future of the organization and how to turn around this awful season.
So, that must have been the reason that the Cowboys allegedly forgot to renew registration for their domain -...
I recently returned from the Blogworld New Media Expo 2010 and have all sorts of things to process, pass along and ponder. Of course, I want to share so many ideas and have so many conversations about some of the topics raised during this conference, but I'm going to take it slow and just raise a few points at a time. I'd love to have your feedback on these ideas.
Today, I'd...
This past week, KPS3 presented the second of five sessions on Online Marketing (we've called the program Online Boot Camp) with the Reno-Gazette Journal and the Reno-Sparks Chamber of Commerce. This second session was an introduction to using social networking. There was a question that came up during the Q&A session that didn't...
Yesterday, Nielsen released some new data that shows that the average Internet user spends about 22% of time online on social network and...
Check out this great set of questions that will really make you flex your brain. The questions reportedly come from Google interviews, which are notorious for testing the cerebral prowess of their interviewees. We love this kind of stuff at KPS3 because it requires critical thinking and creative thinking. Some of the questions don't actually have a right or wrong answer, but simply display how...
A report was released this week by BrandZ highlighting the World's Top 100 Most Powerful Brands. According to their website, this BrandZ study "fuses consumer measures of brand equity with financial measures to place a financial value on brands." Below are the Top 10 brands. For me, the most interesting thing is...
Part of the new health care legislation that was signed this week includes a provision that requires restaurant chains to post calorie information. The new federal law requires restaurant chains with 20 or more outlets to post calorie information on their menus. It also means that calorie counts will be displayed in vending machines. How do you feel about knowing that the McDonald's Big Mac...
