Melissa Achurra
Melissa joined KPS3 with more than five years of experience in the marketing communications industry. Melissa, who was born and raised in Las Vegas, attended the University of Nevada, Reno (UNR) receiving her bachelor’s degree in communications with a minor in marketing in 2005. Her experience includes implementing strategic media relations plans and promotions as well as integrated marketing communications experience implementing and executing marketing campaigns.
After graduating from UNR, Melissa worked as the public relations and advertising manager for Grand Sierra Resort, where she was responsible for the hotel casino’s public relations and marketing as a liaison for local, regional and national publications. Melissa was also responsible for creating news releases, media kits, brochures and collateral for Grand Sierra Resort. Her work also included planning grand openings and special events, media trips and press conferences.
Melissa participated in many nonprofit projects with the Grand Sierra Resort, which included organizing the Over The Edge fundraising event for Special Olympics of Nevada, which raised more than $60,000. In her free time, Melissa stays involved with the community as a Culinary Arts Committee Member for the Nevada Museum of Art. Melissa is also a member of the Big Brothers Big Sisters Young Professionals Committee, which assists with various events, volunteering and recruiting Bigs and Littles. She also stays involved with the University of Nevada, Reno as a member of the Pi Beta Phi Alumni Club and UNR Alumni Club.
