Consumer confidence dips. How do you feel?
Americans – whose hope for the economy had been rising since March – unexpectedly lost faith in June. According to the reports from New York-based Conference Board, Consumer Confidence Index now stands at 49.3, down from its revised May level of 54.8.
We thought we’d do a non-scientific gauge of our own, so we asked members of our Disruption Team (our very own social marketing network) to weigh in. We asked them to rank the following three statements ranging from 1 to 5 (1 being strongly disagree, 5 being strongly agree):
- The drop in Consumer Confidence rating from 54.8 in May to 49.3 today reflects my own attitude and confidence about the economy.
11% = 1. Strongly Disagree
22% = 2
33% = 3
22% = 4
11% = 5. Strongly Agree - I have reductions in my personal spending planned for this summer relative to last summer.
6% = 1. Strongly Disagree
17% = 2
28% = 3
11% = 4
39% = 5. Strongly Agree - I have reductions in my personal spending planned for this summer relative to the first five months of 2009.
11% = 1. Strongly Disagree
28% = 2
28% = 3
6% = 4
28%= 5. Strongly Agree
We also asked them:
What ONE thing would have to happen in order to make you feel better about the economy going forward (could be local, state, federal, private or public)?
Answers to our final question ranged. Most comments wanted to see job stability/jobless rates improve. The second most common responses was to see a shift in American spending/personal behaviors and a change in individual attitudes. Many wanted to see home prices stabilize and sales improve. Other general comments covered banking and improved lending, stronger governmental fiscal control, while others wanted to see better presidential policy/action.
Want to share your opinions with us on occasion? Maybe even get a few cool prizes and gifts along the way? Join KPS3’s Disruption Team.
How would you rank your consumer confidence on the questions above? In general?
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